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ecommerce
Why retailers need to focus on their eCommerce strategy
Survey reveals how industry is adapting
Nine in 10 e-commerce retailers are adopting new technology at a rapid rate in response to a fast-changing retail market, according to a survey from SLI Systems conducted at the recent SLI Connect summit in Sydney.
SLI Connect is an annual one-day event that brings together Australia’s leading retailers to discuss, explore and learn from one another’s e-commerce experiences and goals.
Four key insights into the connected New Zealand consumer
Google recently published data on the online behaviours of the New Zealand consumer as of mid-2015
By Greg Randall
First Published by EConsultancy on 6 March, 2016
Though none of Google’s findings is breaking news, what’s important for NZ retailers is not the data itself, but how to respond to it.
This article reviews the four key insights and provides guidance on how retailers could (and should) respond to build greater customer experiences.
eCommerce trends for 2016: an expert weighs in
2015 was a big year for ecommerce as retailers found their groove in the online marketplace and fought off international competition. eStar CEO Andrew Buxton gives some insights on some of the trends in store for 2016.
The Retail Yearbook: eStar's Andrew Buxton on the year that was
eStar chief executive Andrew Buxton participated in The Register's series exploring the retail industry's smartest moves of the past year. He shares his insights into 2015 and suggests what retailers should be thinking about in the new year.
Business time for mobiles
First published in NZ Business Magazine - October 2015 - Andrew Buxton, eStar CEO, talks with Donovan Jackson an Auckland-based business technology writer.
Fuelled by the runaway popularity of smartphones, mobile commerce is the new frontier for businesses and online transaction providers. Ignore it at your peril. It wasn’t all too long ago that predictions for an explosion in e-commerce were doing the rounds. Today, we take that for granted, with the convenience and speed of online transacting extending to anything from Trade Me to Internet banking and online shopping. It’s become a standard component of life in the digital age.